A K-Beauty Vacation For Your Skin: Join The Korea Summer Beauty Sale!

If you’ve been itching to test out if Korean cosmetics are really worth all the hype then there’s no time like the present! If you visit Beauty Play this summer, you’ll be able to take advantage of the special Korean Summer Beauty Sale running in celebration of the 2023-2024 Visit Korea Year and buy Korean beauty products at a discounted price for foreign visitors!  

Enjoy the Korea Summer Beauty Sale Running July 20th ~ August 20th! 

The ‘Korea Summer Beauty Sale’ is a tourism festival showcasing South Korea’s K-Beauty in various sectors such as outer beauty, inner beauty, healing beauty, and homemade beauty. 

This unique blend of beauty realms will be paired with rich Korean cultural content, special benefits and a variety of immersive experiences for you to enjoy! 

Event Period: July 20th ~ August 20th, 2023

Sale Location: Beauty Play 3F, 73 Myeongdong-gil, Jung-gu, Seoul

Sale Website: www.beautyplay.kr

During the event you’ll be able to enjoy 6-key categories by visiting the K-Beauty Information Center located within Beauty Play during the event period:

Styling & Care

Complete your summer look with styling tips and care services like nails, hair, and makeup. 

Shopping

Make the most of special discounts while shopping at department stores, duty-free shops, and boutiques. 

Wellness

Heal your body and mind with wellness products like healthy foods, spas, and nutritional supplements. 

Travel 

Launch into adventures with a diverse range of travel promotions, including transportation and accommodation. 

Cultural Activities

Create new experiences while enjoying cultural activities such as performances and trying on traditional Hanbok outfits. 

Brands

Enjoy special discounts from a diverse range of brands.

And all this is just the tip of the iceberg! Even outside of the event period, Beauty Play has a number of other exciting and informative seminars and experiences running throughout each month, so make sure you check out the Beauty Play blog and follow Beauty Play on Instagram for more amazing opportunities!

So, are you ready to explore Korea and play with beauty? 

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About Beauty Play: 

This event is organized by the Ministry of Justice under Korea Cosmetic Industry Institute (Beauty Play). This event is not operated to generate profit, rather it helps to understand what Korean beauty is and aims to increase awareness of different Korean beauty products.

Event Partners:

This event is supported by the Ministry of Culture, Sports and Tourism, and the Visit Korea Committee.